The American Dream Project is excited to partner with the Auburn Mall in the search for Auburn’s Next Great Pop-Up Shop!
Apply today for the opportunity to win a pop-up space in one of the most highly trafficked shopping venues in the Auburn area.
2022 applications are now live!
The search for the Next Great Pop-Up Shop is open to businesses of all types. Finalists will be selected and interviewed by the Auburn Mall. The winner is awarded a space to host their pop-up shop for 12 weeks.
Pop-Up Shop Term
October 1 - December 31
Auburn Mall,1627 Opelika Rd, Auburn, AL 36830
What You Win
To help bring your pop-up to life, the Auburn Mall will provide the following:
Retail space in the Auburn Mall for 12 weeks
Rent to be covered by the Auburn Mall
Up to $1,000 toward design and build-out of the space
Branded signage and coming soon graphics
A team of marketing and graphic design professionals to assist in the design, layout and branding of your shop
Access to training to assist with marketing your shop, predicting expenses and operating a brick-and-mortar space
Press release announcing the winner distributed through all appropriate media channels
Grand opening e-blast to 2,500+ Auburn Mall Fashion Insiders
Ongoing promotion of pop-up shop through all digital assets including social media, electronic newsletter and LED signage
To qualify, the winner will be responsible for the following:
Professionally merchandised store ready to conduct daily business by the term start date and throughout the term
Staffing and adhering to Auburn Mall hours of operation or agreed upon hours of operation
Execution of short-term license agreement and proof of proper insurance coverage
Documentation of design and build out expenditures
Utilities within the Pop-Up space
About the Space
Located in the heart of the Auburn Mall just past the food court, the space features beautiful glass storefront, hard wood floors and retail fixtures ready for use including clothing racks, tables and shelves. The sales floor is approximately 2,000 sf. If not all the floor space is needed, the winner can choose to utilize the front portion measuring approximately 1,200 sf.
View the photo gallery above for pictures of the space or visit us at the Auburn Mall to look around!
Note that the space shown is currently designed for retail use; however, we encourage pop-up concepts of all types to apply as modifications can be made. If you are interested in a restaurant, bakery or catering use or other alternative use please make a note on your application as there are other locations available.