2021 WINNERS
Details
2023 applications are now live!
The Search for the Next Great Pop-Up Shop is open to businesses of all types.
The winner will be awarded a space to host their pop-up shop for 12 weeks during the holiday season.
Pop-Up Shop Term
October 1 - December 31
Location
Blue Ridge Mall, 1800 Four Seasons Blvd., Hendersonville, NC 28792
What You Win
To help bring your pop-up to life, the following will be provided:
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Restaurant space in the Mall for 12 weeks this holiday season from October 1 – December 31
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Rent to be covered by the Mall and utilities will be the responsibility of the contest winner
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Up to $1,000 toward design and build-out of the space
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Branded signage and coming soon graphics
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A team of marketing and graphic design professionals to assist in the design, layout and branding of your shop
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Access to training to assist with marketing your shop, predicting expenses and operating a brick-and-mortar space
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Press release announcing the winner distributed through all media channels
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Grand opening e-blast to 2,000+ Blue Ridge Mall Fashion Insiders
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Ongoing promotion of pop-up shop through all digital assets including social media and electronic newsletters
Winner's Responsibility
To qualify, the winner will be responsible for the following:
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Professionally merchandised store ready to conduct daily business by the term start date and throughout the term
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Staffing and adhering to Blue Ridge Mall hours of operation or agreed upon hours of operation
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Execution of short-term license agreement and proof of proper insurance coverage
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Documentation of design and build out expenditures
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Utilities within the Pop-Up space
About the Space
Located in the heart of the Blue Ridge Mall across from Bath & Body Works, this space features an updated interior with a walkup counter and existing fixtures and appliances. The space is approximately 650 sf.
Note that the space shown is currently designed for restaurant use; however, we encourage pop-up concepts of all types to apply as modifications can be made. If you are interested in a retail use or another alternative use please make a note on your application as there are other locations available.