2023 applications are now live!
The search for the Next Great Pop-Up Shop is open to businesses of all types.
The winner will be awarded a space to host their pop-up shop for 12 weeks during the holiday season.
Pop-Up Shop Term
October 1 - December 31
Victoria Mall, 7800 N Navarro, Victoria, TX 77904
What You Win
To help bring your pop-up to life, the following will be provided:
Retail space in the Mall for 12 weeks this holiday season from October 1 – December 31
Rent to be covered by the Mall and utilities will be the responsibility of the contest winner
Up to $1,000 toward design and build-out of the space
Branded signage and coming soon graphics
A team of marketing and graphic design professionals to assist in the design, layout and branding of your shop
Access to training to assist with marketing your shop, predicting expenses and operating a brick-and-mortar space
Press release announcing the winner distributed through all media channels
Grand opening e-blast to 3,700+ Victoria Mall Fashion Insiders
Ongoing promotion of pop-up shop through all digital assets including social media, electronic newsletter, and LED signage
To qualify, the winner will be responsible for the following:
Professionally merchandised store ready to conduct daily business by the term start date and throughout the term
Staffing and adhering to Victoria Mall hours of operation or agreed upon hours of operation
Execution of short-term license agreement and proof of proper insurance coverage
Documentation of design and build out expenditures
Utilities within the Pop-Up space
About the Space
Located between Journey’s and Shoe Department Encore, this space features a beautiful glass storefront with a cash wrap and various wall fixtures. The space is approximately 1,300 sf.
View the photo gallery above for pictures of the space or visit us at the Victoria Mall to look around!
Note that the space shown is currently designed for retail use; however, we encourage pop-up concepts of all types to apply as modifications can be made. If you are interested in a restaurant, bakery or catering use or other alternative use please make a note on your application as there are other locations available.